Facebook API
Integration

Streamline your Facebook marketing with Late's robust API. Schedule posts to Facebook pages, manage multiple accounts, and reach billions of users with enterprise-grade reliability.

Facebook Pages integration
Photos, videos & links
Meta Business API compliant

Why Choose Late for Facebook?

Optimal Scheduling

Schedule Facebook posts for peak engagement times. Our analytics suggest the best times to reach your audience based on their activity patterns.

Meta Business API

Official Meta Business API integration with full support for Facebook Pages, posts, photos, videos, and all content types.

Page Management

Manage multiple Facebook Pages from a single API. Perfect for agencies and businesses with multiple brand pages.

How Facebook Integration Works

1

Connect Facebook Page

Authenticate your Facebook Page through Meta's Business API. Secure OAuth flow with proper page permissions.

2

Create & Schedule

Upload content and set posting schedules. Support for text posts, images, videos, and link previews.

3

Auto-Publish

Your content automatically publishes to Facebook at the scheduled time. Real-time status updates and publishing confirmation.

Get Started in Minutes

Schedule a Facebook Post

JavaScript
const response = await fetch('https://getlate.dev/api/v1/posts', {
  method: 'POST',
  headers: {
    'Authorization': 'Bearer YOUR_API_KEY',
    'Content-Type': 'application/json'
  },
  body: JSON.stringify({
    platforms: [{
      platform: 'facebook',
      accountId: 'your-facebook-page-id'
    }],
    content: 'Exciting news! Check out our latest update 🚀',
    mediaItems: [{
      type: 'image',
      url: 'https://your-image-url.jpg'
    }],
    scheduledFor: '2024-01-15T14:00:00Z'
  })
});

const result = await response.json();
console.log('Scheduled successfully:', result.id);

Facebook Marketing Benefits

Reach Billions

Tap into Facebook's massive user base with automated posting. Schedule content to reach your audience at optimal times.

Multi-Page Management

Manage multiple Facebook Pages from a single API. Perfect for agencies and businesses with multiple brands.

Business-Grade API

Built on Meta's Business API with enterprise-level reliability. Rate limiting, error handling, and retry mechanisms included.

Facebook Features Supported

  • Text, photo, and video posts
  • Link sharing with preview
  • Facebook Page management
  • Scheduled publishing
  • Multiple account support
  • Real-time status tracking
  • Meta Business API compliant

Frequently Asked Questions

Do I need a Facebook Business page?

Yes, Facebook API integration requires a Facebook Business page. You cannot post to personal Facebook profiles via API due to Facebook's restrictions. You must be an admin of the page to connect it.

How do I select which Facebook page to post to?

After connecting your Facebook account, use the page manager in your dashboard to select which page to post to. You can switch between pages or set a default page for your account.

What media types does Facebook support?

Facebook supports photos (JPEG, PNG, WebP), videos (MP4, MOV), and carousels with multiple images. Late automatically optimizes media for Facebook's requirements and handles different aspect ratios.

Can I schedule Facebook posts with other platforms?

Absolutely! Late's unified API lets you post to Facebook alongside 9 other platforms (TikTok, Instagram, YouTube, LinkedIn, Twitter/X, Threads, Reddit, Pinterest, Bluesky) in a single API call.

How do Facebook post permissions work?

Late requires specific permissions to post on your behalf: publish_to_groups, pages_manage_posts, and pages_read_engagement. These are granted during the OAuth connection process and can be revoked anytime in your Facebook settings.

Ready to Automate Your Facebook Strategy?

Join thousands of developers and marketers using Late to scale their Facebook presence.

No credit card required • 10 free uploads per month • 99.97% uptime SLA