Late vs Postiz: Focused API
vs Feature-Rich Platform
Late is a production API with 99.97% uptime SLA. Postiz is an all-in-one platform with AI, editor, and open-source self-hosting. Different tools for different needs.
No credit card required • 99.97% uptime SLA • Instant API key
// Late: Production-ready API with 99.97% SLA
fetch('https://api.getlate.dev/v1/posts', {
method: 'POST',
headers: {
'Authorization': 'Bearer YOUR_API_KEY',
'Content-Type': 'application/json'
},
body: JSON.stringify({
platforms: ['instagram', 'tiktok', 'linkedin'],
content: 'Hello world!'
})
})
// Postiz: Dashboard-first, API recently launched (2024)
// → Rich UI with AI Copilot, image gen, video gen
// → Open source, self-hosted option
// → API is secondary feature, no SLAThe Strategic Difference: Focused API vs Comprehensive Platform
Late is API-only with 99.97% uptime SLA — reliability and simplicity above all. Postiz is a complete social media platform with AI, editor, analytics, and open-source self-hosting — feature breadth over focused reliability.
Late's philosophy:
“We are an API. Reliability and simplicity are everything.”
Postiz's philosophy:
“We are a complete platform. Build it your way — cloud or self-hosted.”
For production SaaS needing API reliability, Late wins. For creators wanting features and control, Postiz wins.
Different Philosophies
What each tool does best
Late's Focused Strengths
- 99.97% uptime SLA — production-grade reliability
- Unified API — single endpoint posts to 11 platforms
- Instant setup — 30 seconds to first API call
- No maintenance — fully managed, zero ops
- Webhooks — status updates on all plans
- Battle-tested — 2+ years in production
- $33/mo for 50 accounts — cheaper at scale
Postiz's Comprehensive Strengths
- ✓AI Copilot — writing assistant included
- ✓AI image generation — 0-500 images/month by tier
- ✓AI video generation — 3-60 videos/month by tier
- ✓Advanced editor — Canva-like design tool
- ✓Analytics — comprehensive, built-in
- ✓Open source — full customization available
- ✓Self-hosting — cloud or your infrastructure
Critical difference Late's API is the core product (2+ years, 99.97% SLA). Postiz's API was recently launched in 2024 as a secondary feature — no published SLA, community-driven.
Pricing at Scale
Late is 67% cheaper at 50 accounts
Cost comparison at key scales:
| Scale | Late | Postiz | Winner |
|---|---|---|---|
| 5 accounts, 1 user | Free | $29/mo | Late |
| 10 accounts, 1 user | $13/mo | $29/mo | Late (55% cheaper) |
| 30 accounts, 1 user | $33/mo | $49/mo | Late (33% cheaper) |
| 50+ accounts | $33/mo | $99/mo | Late (67% cheaper) |
Late wins on per-account pricing. Postiz wins on features-per-dollar (AI, analytics, editor included).
API Maturity
Production-ready vs recently launched
Late API (2023+)
- ✓Launched: 2023+ (2+ years production)
- ✓Type: REST unified (one endpoint, 11 platforms)
- ✓Rate limits: Published (60-1200 req/min)
- ✓Uptime SLA: 99.97% guaranteed
- ✓Maturity: Battle-tested, production-proven
Production-ready for SaaS
Postiz API (2024)
- —Launched: 2024-2025 (recently launched)
- —Type: REST custom (platform-specific endpoints)
- —Rate limits: Not published
- —Uptime SLA: Not published, community-driven
- —Maturity: Recently launched, being refined
API is secondary feature
Real-World Scenarios
Which tool wins for your use case?
SaaS adding posting features
A SaaS platform needs to add reliable social posting via API with uptime guarantees.
Winner: Late ✓
99.97% SLA, production-ready, 30 sec setup
Agency: 30 client accounts
An agency manages 30 clients and wants either cost savings or AI features.
Depends on needs
Late: $33/mo (cost). Postiz: $49/mo (AI+analytics)
Startup wanting full control
A technical team wants to self-host, customize, and own their data.
Winner: Postiz ✓
Open source, self-hosted, fully customizable
Creator wanting rich UI
A non-technical creator wants AI image gen, editor, and dashboard.
Winner: Postiz ✓
Rich dashboard, AI Copilot, Canva-like editor
Which One?
Choose based on your priorities
Choose Late if you:
- Need production-grade managed API
- Want 99.97% uptime SLA guarantee
- Require instant API access (30 sec)
- Building SaaS or commercial tools
- Value transparent rate limits
- Prefer no self-hosting overhead
- Need enterprise-ready reliability
Choose Postiz if you:
- →Want fully open source solution
- →Can self-host and maintain
- →Need AI content generation
- →Value complete customization
- →Prefer one-time hosting cost
- →Require full source code access
- →Building internal tools
Postiz's Open Source Advantage
Postiz is fully open source (gitroomhq/postiz-app on GitHub). You can fork it, modify it, add features, customize UI, deploy anywhere, and own your data. Late is proprietary — you get only what they build. For enterprises with data sovereignty needs (fintech, healthcare), this is a strategic advantage.
If full control and customization matter more than production SLA, Postiz wins.
Pricing Comparison
Simpler tiers vs feature-rich plans
Free
$0/mo
Forever free
- ✓ 2 profiles
- ✓ 10 posts/month
- ✓ Full API access
- ✓ All 11 platforms
- ✓ 99.97% uptime SLA
Postiz: 7-day trial only
Build
$13/mo
Billed annually ($19/mo monthly)
- ✓ 10 profiles
- ✓ 120 posts/month
- ✓ Unlimited team
- ✓ Webhooks
- ✓ 120 req/min
Postiz: $29/mo (5 channels)
Accelerate
$33/mo
Billed annually ($49/mo monthly)
- ✓ 50 profiles
- ✓ Unlimited posts
- ✓ Unlimited team
- ✓ Priority support
- ✓ 600 req/min
Postiz: $99/mo (100 channels)
Need more profiles? View all plans →
Common Questions
How mature is Postiz's API compared to Late's?
Late's API has been in production for 2+ years with a 99.97% uptime SLA. Postiz's API was launched in 2024-2025 as a secondary feature — there's no published uptime SLA, and it's community-driven. For production SaaS, Late is significantly more reliable.
Is Postiz really open source?
Yes. Postiz is fully open source on GitHub (gitroomhq/postiz-app). You can self-host it, modify the code, and own your data. Late is proprietary and cloud-only. If data sovereignty is critical, Postiz wins.
Why is Late cheaper at scale?
Late uses flat tiers: $33/mo for 50 profiles. Postiz uses channel-based pricing: $99/mo for 100 channels. At 50 accounts, Late is 67% cheaper. But Postiz includes AI, analytics, and editor — Late's pricing is for API-only.
Does Late have AI features like Postiz?
No. Late is focused on reliable posting API only. Postiz includes AI Copilot, AI image generation (0-500/month), and AI video generation (3-60/month). If you need AI, Postiz is the better choice.
Can I self-host Late like Postiz?
No. Late is cloud-only and proprietary. Postiz can be self-hosted, giving you full control over data and customization. If self-hosting is required, Late is not an option.
Which is better overall?
It depends on your needs. For production SaaS needing reliable API (99.97% SLA), affordable scaling, and zero ops — Late wins. For creators wanting AI, rich editor, analytics, and full control via open source — Postiz wins. They serve different markets.
Need production-ready API?
Late: 99.97% uptime SLA, instant API key, 67% cheaper at scale. Free plan included.
No credit card required • 99.97% uptime SLA • Instant API key