Unlock Powerful Insights with Late Analytics

Overview

We're super excited to roll out our brand new Late Analytics feature. It's designed to give you deep visual insights into your social media performance across platforms like Instagram, TikTok, Twitter, and Facebook. Say goodbye to guessing games and hello to data-driven decisions.

What's New

So, what's the scoop? Late Analytics is a new paid add-on for just $10 a month, offering you a treasure trove of metrics to track your content's performance. You can now check out a visual heatmap of your posting activity, which shows your most active days in a simple color-coded format. Darker shades mean more posts—it's like a mood ring for your content schedule.

But wait, there's more! You also get bar charts with key metrics like likes, comments, and shares, plus a handy trend summary that highlights percentage changes. You'll quickly spot what’s working and what’s... well, not. And if you're managing multiple accounts, you can filter and sort all this data by platform, date range, or performance metric. Talk about a time-saver!

Key Improvements

  • New analytics tab in the dashboard for easy access.
  • Visual heatmap showing posting activity over time.
  • Bar charts for key metrics with trend summaries.
  • Filters and sorting options to customize your data view.
  • Detailed analytics by post for performance comparison.
  • New API endpoint for developers needing programmatic access.

How to Use It

To get started, just head over to your Late dashboard and click on the new analytics tab. If you’re using Instagram, TikTok, or Threads, you might need to reconnect your accounts the first time you dive into analytics. Once you’re all set, you’ll see all your metrics laid out in a visually appealing way, ready for you to analyze your social media game.

What's Next

We're not stopping here; we're already working on adding more metrics and integrating with platforms like LinkedIn. So keep your eyes peeled for future updates!

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