The Tailwind Alternative
For All 13 Platforms
Tailwind supports Pinterest, Instagram, and Facebook — 3 platforms. No TikTok. No LinkedIn. No YouTube. No Twitter/X. Late supports 13 platforms with instant API access and 99.97% uptime SLA.
No credit card required • 13 platforms • Instant API key
Tailwind (2 platforms)
✕ TikTok (1B+ users)
✕ LinkedIn (900M+ users)
✕ YouTube (2B+ users)
✕ Twitter, Facebook, Reddit...
✕ No public API
Late (13 platforms)
✓ Pinterest, Instagram
✓ TikTok, LinkedIn, YouTube
✓ Twitter/X, Facebook
✓ Reddit, Bluesky, Threads
✓ Google Business Profile
✓ Production API on all plans
The Fatal Flaw: Only 3 Platforms, No Developer API
Tailwind ONLY supports Pinterest, Instagram, and Facebook — 3 platforms. No TikTok (over 1B users). No LinkedIn (over 900M users). No YouTube (over 2B users). No Twitter/X. No Reddit. No Threads. No Bluesky. And no documented public API for developers. If you need broader platform coverage or programmatic access, Tailwind is severely limited.
"Tailwind is the tool for marketing on Pinterest and Instagram (+ Facebook)."
Late: 13 platforms including TikTok, LinkedIn, YouTube, Twitter, Reddit, and more — with full API access.
3 Platforms vs 13
Pinterest-focused vs true multi-platform
Tailwind
- ✕3 platforms ONLY (Pinterest, Instagram, Facebook)
- ✕NO TikTok, LinkedIn, YouTube, Twitter/X
- ✕NO Reddit, Bluesky, Threads, Google Business, Telegram
- ✕No documented public API for developers
- ✕SmartSchedule for optimal posting times
- ✕Tailwind Create design tool
- ✕Communities (formerly Tribes) for collaboration
Late
- 13 platforms — comprehensive coverage
- TikTok, LinkedIn, YouTube, Twitter/X included
- Reddit, Bluesky, Threads, Google Business
- Production-grade API — instant access
- 99.97% uptime SLA — publicly documented
- Published rate limits: 60-1200 req/min
- Built for developers and agencies
267% more platforms — 13 platforms vs 3. Plus documented API access that Tailwind doesn't provide for developers.
Feature Comparison
Head-to-head comparison
| Feature | Late | Tailwind |
|---|---|---|
| Platforms | 13 | 3 only |
| TikTok | Yes | NO |
| Yes | NO | |
| YouTube | Yes | NO |
| Twitter/X | Yes | NO |
| Public API | Yes (all plans) | No documented API |
| Uptime SLA | 99.97% (published) | None |
| SmartSchedule | No | Yes |
| Design tool | No | Yes (Tailwind Create) |
| Communities | No | Yes |
| Pinterest focus | Supported | Specialized |
13-Platform API
What Late offers that Tailwind can't
13 Platforms vs 3
Tailwind supports Pinterest, Instagram, and Facebook. Late supports those 3 plus TikTok, LinkedIn, YouTube, Twitter, Reddit, Bluesky, Threads, Google Business, and Telegram — 300% more coverage.
TikTok Support
TikTok has 1B+ monthly users. Tailwind doesn't support it. Late does. If short-form video matters to your strategy, Tailwind is missing a critical platform.
LinkedIn for B2B
LinkedIn has 900M+ professionals. Tailwind doesn't support it. If you need B2B content distribution, Late is your only choice.
Working API Today
Late has a production-grade REST API. Tailwind does not provide a documented public API for developers — only their visual scheduler interface. For automation, Late wins.
99.97% Uptime SLA
Late publishes enterprise-grade reliability guarantees. Tailwind is a consumer tool without SLA commitments.
YouTube Video Distribution
YouTube has 2B+ users. Tailwind doesn't support it. Late does. Video-first strategies need Late.
Which One?
Pinterest specialist vs multi-platform API
Choose Late if you:
- Need more than Pinterest, Instagram, Facebook
- Require TikTok, LinkedIn, or YouTube
- Need API access (Tailwind has none)
- Building SaaS or automation tools
- Managing multi-platform client accounts
- Value 99.97% uptime SLA
- Need comprehensive platform coverage
Choose Tailwind if you:
- →ONLY post to Pinterest, Instagram, and Facebook
- →Don't need TikTok, LinkedIn, YouTube, Twitter
- →Want SmartSchedule optimal timing
- →Value Tailwind Create design tool
- →Use Communities for content sharing
- →Don't need any API access
- →Are Pinterest-specialized marketer
Need more than 3 platforms?
If you've outgrown Tailwind's Pinterest + Instagram + Facebook limitation, Late covers everything. 13 platforms, instant API access, and 99.97% uptime SLA — 267% more platform coverage.
Late supports Pinterest, Instagram, and Facebook plus 9 more platforms. You don't lose anything, you gain everything.
Simple Pricing
Coverage matters more than features
Free
$0/mo
Forever free
- ✓ 2 profiles
- ✓ 20 posts/month
- ✓ Full API access
- ✓ All 13 platforms
- ✓ Instant API key
Tailwind: 2 platforms only
Build
$13/mo
Billed annually ($19/mo monthly)
- ✓ 10 profiles
- ✓ 120 posts/month
- ✓ Unlimited team
- ✓ Webhooks
- ✓ 120 req/min
Tailwind: Still 2 platforms
Accelerate
$33/mo
Billed annually ($49/mo monthly)
- ✓ 50 profiles
- ✓ Unlimited posts
- ✓ Unlimited team
- ✓ Priority support
- ✓ 600 req/min
Tailwind Pro: 2 platforms, $80/mo
Need more profiles? View all plans →
Common Questions
Does Tailwind really only support 3 platforms?
Yes. Tailwind exclusively supports Pinterest, Instagram, and Facebook. No TikTok, LinkedIn, YouTube, Twitter/X, Reddit, Bluesky, Threads, or Google Business. If you need any other platform, Tailwind cannot help.
Why doesn't Tailwind support TikTok?
Tailwind built their business around Pinterest marketing (their original focus) and added Instagram and Facebook. They haven't expanded to TikTok or other major platforms. Late supports TikTok plus 12 other platforms (13 total).
Does Tailwind have an API?
Tailwind does not provide a documented public API for developers on any plan. It's a visual scheduling tool for Pinterest, Instagram, and Facebook. Late is API-first with documented REST API and instant access.
Is Tailwind's SmartSchedule better?
Tailwind's SmartSchedule uses AI to suggest optimal posting times for Pinterest, Instagram, and Facebook specifically. It's a strong feature for those 3 platforms. Late focuses on reliable multi-platform API, not posting time optimization.
Is Tailwind better for Pinterest-only marketing?
For Pinterest-specialized marketers who only need Pinterest and Instagram, Tailwind's SmartSchedule, Tailwind Create, and Communities features are excellent. But if you need ANY other platform or API access, Tailwind is insufficient.
Can I migrate from Tailwind to Late?
Yes. Late supports both Pinterest and Instagram (Tailwind's platforms) plus 9 more. You lose SmartSchedule and Tailwind Create, but gain TikTok, LinkedIn, YouTube, Twitter, Facebook, Reddit, Bluesky, Threads, Google Business, and API access.
Ready for 13 platforms?
Stop being limited to Pinterest and Instagram. Late covers everything with instant API access.
No credit card required • 13 platforms • Instant API key