vs
The CoSchedule Alternative
Without Marketing Suite Bloat
CoSchedule is a marketing calendar that charges $19-59 per user per month — costs explode with team size. Late is flat pricing with unlimited team members and a production-grade posting API that CoSchedule doesn't have.
No credit card required • Unlimited team members • No per-user fees
CoSchedule (Per-User)
5 users × $59/user = $295/mo
10 users × $59/user = $590/mo
Marketing Suite = $400-900+/mo
✕ No posting API
✕ Costs scale with headcount
Late (Flat Pricing)
5 users = $33/mo (included)
10 users = $33/mo (included)
Unlimited users = $33/mo
✓ Production posting API
✓ 89% cheaper for 5 users
The Fatal Flaw: Per-User Pricing Explodes
CoSchedule charges $19/user/mo (Social Calendar) to $59/user/mo (Agency Calendar, capped at 3 users). Need a 4th team member? You're forced to 'Talk to Sales' for custom enterprise pricing. Marketing Suite reportedly $400-900+/month. Late is $33/mo flat for 50 profiles with unlimited team members.
"CoSchedule pricing: $19-59 per user per month. Agency plan capped at 3 users."
Late: $33/mo flat. Unlimited team members included. Real posting API included.
Flat Pricing vs Per-User
Predictable costs vs escalating bills
CoSchedule
- ✕Per-user pricing: $19-59/user/month
- ✕Agency tier capped at 3 users — then Sales call
- ✕Marketing Suite: $400-900+/month (custom)
- ✕NO posting API — WordPress integration only
- ✕Free Calendar: 1 user, 2 social profiles only
- ✕No published uptime SLA
- ✕Focus: Content marketing alignment, not API
Late
- Flat pricing: $33/mo for 50 profiles
- Unlimited team members on ALL paid plans
- No per-user fees — costs don't scale with headcount
- Production posting API — instant access
- Built for posting, not editorial calendars
- 99.97% uptime SLA — publicly documented
- Focus: Reliable multi-platform posting API
89% cheaper for 5 users — $33/mo vs $295/mo (Agency tier). Plus Late has a posting API; CoSchedule doesn't.
Feature Comparison
Head-to-head comparison
| Feature | Late | CoSchedule |
|---|---|---|
| Pricing model | Flat tiers | Per-user ($19-59/user) |
| 5 users cost | $33/mo (included) | $95-295/mo |
| Posting API | Yes (production-grade) | NO — only WordPress |
| Team members | Unlimited (all plans) | Pay per user |
| Uptime SLA | 99.97% (published) | None |
| Core product | Posting API | Marketing calendar |
| Blog integration | No | Yes (WordPress) |
| ReQueue automation | No | Yes |
| Content workflows | No | Yes |
| Free plan | Yes (with API) | Free Calendar (1 user, 2 profiles) |
Flat Pricing + API
What Late offers that CoSchedule can't
No Per-User Fees
Late includes unlimited team members on all paid plans. CoSchedule charges $19-59 per user per month. A 10-person team on Late: $33/mo. On CoSchedule: $190-590/mo.
Real Posting API
Late has a production-grade posting API. CoSchedule integrates with WordPress for blog scheduling but has no API for multi-platform social posting automation.
Predictable Costs
Late's flat tiers mean no surprises as your team grows. CoSchedule's per-user model means every new hire increases your software bill.
99.97% Uptime SLA
Late publishes explicit reliability guarantees. CoSchedule is a marketing calendar tool without enterprise-grade SLA commitments.
API-First Architecture
Late is built for developers who need programmable posting. CoSchedule is built for marketing teams who need editorial calendars.
13 Platform Coverage
Late supports 13 platforms via one API. CoSchedule focuses on aligning blog and social content, not comprehensive platform coverage.
Which One?
Posting API vs marketing calendar
Choose Late if you:
- Want flat pricing (no per-user fees)
- Need a real posting API
- Have 3+ team members
- Building SaaS or automation tools
- Value predictable monthly costs
- Require 99.97% uptime SLA
- Need multi-platform posting, not editorial calendar
Choose CoSchedule if you:
- →Need marketing editorial calendar
- →Want WordPress blog integration
- →Use ReQueue for evergreen content
- →Need content approval workflows
- →Have 1-2 users (per-user pricing okay)
- →Focus on content marketing alignment
- →Don't need posting API
Tired of per-user pricing?
If CoSchedule's per-user fees are killing your budget, Late is the solution. Flat pricing, unlimited team members, and a real posting API — everything CoSchedule doesn't offer.
A 5-person team saves $262/month switching from CoSchedule Agency to Late Accelerate.
Simple Pricing
Flat tiers vs per-user escalation
Free
$0/mo
Forever free
- ✓ 2 profiles
- ✓ 20 posts/month
- ✓ Full API access
- ✓ Unlimited team
- ✓ Instant API key
CoSchedule: Free Calendar, no API
Build
$13/mo
Billed annually ($19/mo monthly)
- ✓ 10 profiles
- ✓ 120 posts/month
- ✓ Unlimited team
- ✓ Webhooks
- ✓ 120 req/min
CoSchedule: $95/mo for 5 users
Accelerate
$33/mo
Billed annually ($49/mo monthly)
- ✓ 50 profiles
- ✓ Unlimited posts
- ✓ Unlimited team
- ✓ Priority support
- ✓ 600 req/min
CoSchedule: $295/mo for 5 users
Need more profiles? View all plans →
Common Questions
How bad is CoSchedule's per-user pricing?
CoSchedule charges $19/user/mo (Social Calendar) to $59/user/mo (Agency Calendar, max 3 users). Need a 4th user? You must upgrade to Marketing Suite via Sales call. Late is $33/mo flat with unlimited team members included.
Does CoSchedule have a posting API?
No. CoSchedule has WordPress integration for blog scheduling, but no public API for multi-platform social posting automation. Late is API-first with instant access on all plans.
What about CoSchedule Marketing Suite?
Marketing Suite is CoSchedule's enterprise product with custom pricing (reportedly $400-900+/month). It's designed for large marketing teams needing editorial workflows, not developers needing posting APIs.
Is CoSchedule's marketing calendar better?
For editorial workflow management and content marketing alignment, CoSchedule's calendar is excellent. But if you need a posting API, flat pricing, or unlimited team members, Late is the better choice.
Does Late integrate with WordPress?
Late doesn't have direct WordPress integration like CoSchedule. Late is a posting API — you can build custom WordPress integrations using our REST API, but it's not pre-built.
Can I migrate from CoSchedule to Late?
If you need a posting API and want to escape per-user pricing, yes. Late won't replace CoSchedule's editorial calendar features, but it will give you programmable posting with flat pricing.
Ready for flat pricing + real API?
Stop paying per user. Late: $33/mo for 50 profiles, unlimited team members, production API.
No credit card required • Unlimited team members • No per-user fees